CHP is a Belgium-headquartered company specialising in the development and manufacturing of high-performing maintenance-free lubrication equipment and cleaning systems for mechanical conveyor lines, for clients in the beverages, water and dairy industries.
CHP has the ambition to expand its footprint in Asia and therefore engaged Larive to gather business intelligence, assess organic and inorganic growth strategies, prioritise geographies and advise how to optimise its business development and route-to-market model in Asia. Larive provided CHP with detailed market and business intelligence about the local beverages, water and dairy industries, assessed the competitive landscape and mapped the procurement processes of CHP’s key accounts.